Type in the alphanumeric code on the neck of the bottle or photograph the QR code with a smartphone
GUARANTEE OF ORIGIN AND INTEGRITY
Beginning with the 2001 vintage, every format of Ornellaia is embossed with the name ORNELLAIA in relief on the base of the bottle.
Beginning with the 2011 vintage, Ornellaia adds a seal of authentication to all bottles. The seal contains information about each bottle, which is recorded in a database that can be accessed using the alphanumeric code displayed on the seal.
The seal of authentication provides a double layer of protection: it guarantees the origin and integrity of the bottle and clearly highlights any attempts to tamper with the wine.
IDENTIFYING EVERY BOTTLE
The seal has a Bubble Tag™ made up of a transparent polymer that self-generates a random configuration of bubbles through a physical reaction. This constellation of bubbles is unique and acts as each bottle’s ID, like a digital fingerprint. The Bubble Tag™ is associated with an alphanumeric code and a QR code.
Every bottle can be authenticated anytime and anywhere in the world by comparing the Bubble Tag™ on the seal with the tag on the website after inserting the alphanumeric code.